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May 02, 2008

By Joshua Baer


AOTA announces Deliverability Academy

The Authentication and Online Trust Alliance (AOTA) announced that they will be having a one day Deliverability & Trust Academy on June 6, the day after their 2 day annual summit, in cooperation with the DMA's eec and other organizations.

Speakers include David Daniels from Jupiter Research, George Bilbrey from ReturnPath and John Engler from UnsubCentral as well as representatives from AOL, Costco, Epsilon, Goodmail, Microsoft, National Geographic, NY Times, Publishers Clearing House, and Symantec.

Topics include authentication, reputation, marketing best practices, tools, metrics, analysis and ISP perspectives.

If you're a new deliverability professional, this is a great way to get up to speed!

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