Recent Posts

5 New Year’s Resolutions for Your Email Habits That’ll Work Wonders

5 New Year’s Resolutions for Your Email Habits That’ll Work Wonders

Best Practices - January 6, 2014 - Comments Off

Much like in your personal life, communication serves as a foundation for strong relationships. For small businesses, email serves as one of the primary pathways of communication to reach your consumers and establish that firm’s rapport. It’s important to be both proficient and efficient when it comes to your emailing habits because email etiquette can [...]

Tips for Executing Effective & Unique Holiday Emails

Best Practices - December 19, 2013 - Comments Off

The holiday season paves the way for businesses around the country to flood inboxes with wintery red and green email messages. Unfortunately, getting your customers and clients to read these emails isn’t quite as easy as simply coming up with a cool design. As a small business owner, you have to ask yourself a few questions when it comes to [...]

Email Newsletters & Forms to $25k in 3 Months

Best Practices, Resources - December 3, 2013 - Comments Off

  This was originally posted on ooomf.com.   We had just gotten out of a meeting with our lead investor. After reviewing our progress for the last few months, something wasn’t right. We were trying to build a way to help mobile developers better market their apps so they wouldn’t disappear in the App Store but [...]

Canada’s Anti-Spam Law, CASL, Now a Done Deal

Canada, Compliance, Current Affairs, Dennis Dayman, Events, Uncategorized - December 2, 2013 - Comments Off

On Thursday November 28th 2013, the Treasury Board of Canada President (and champion of CASL) Tony Clement approved Industry Canada regulations in their final form. Today, December 4, 2013, the Minister of Industry the Right Honourable James Moore announced CASL will come into force on July 1, 2014. That’s right folks, six (6) month from now. [...]

Data Security Starts With Your Password

Data Security Starts With Your Password

Best Practices/Standards, Dennis Dayman, Privacy, Uncategorized - November 26, 2013 - Comments Off

So, we thought this would be a good reminder for all and not just the privacy community where it was originally posted on Privacology. Our friend Tom Bartel did a great post this holiday season about how data security really starts with what sort of password you use. He talks about basic guidance that as users we [...]

7 Tips To Enhance and Optimize Your Transactional Emails

7 Tips To Enhance and Optimize Your Transactional Emails

Best Practices - October 31, 2013 - Comments Off

If you send email, there’s a pretty good chance that some of it is transactional. Transactional email is unique in that it is email that everyone wants (something we discussed in a recent webinar). While it may be hard to believe some people do not want your bulk email, you can only hope to get [...]

Top 4 Ways to Prepare for the Holiday Season

Top 4 Ways to Prepare for the Holiday Season

Uncategorized - October 4, 2013 - Comments Off

We recently held a webinar where we discussed  important planning tips as we enter the holiday season.  Most online businesses are preparing to take advantage of the many enormous shopping days online with everything from black friday, cyber monday or even green monday deals.  Here’s the top 4 things you should think about with regards [...]

Facebook wins $3M injunction against spammer

CAN SPAM, Dennis Dayman - September 29, 2013 - Comments Off

For those who doubt, Can-Spam is till alive and kicking. Power Ventures and its CEO were found liable for sending 60,627 spam e-mail messages to Facebook members. Nearly five years after the fact, Facebook has been awarded $3 million in damages in its case against social-network spammer Power Ventures and its CEO, Steve Vachani. The order [...]

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